Associate Director, NP and PA Marketing

Company: [Sanofi>
Location: Cambridge
Posted on: May 30, 2025

Job Description:

Job Title: Associate Director, NP and PA MarketingLocation: Cambridge, MA, -About the Job - -Sanofi Oncology is on a mission to modernize and strengthen our customer engagement model, allowing us to deliver transformative therapy to patients and meet the unique needs our customers in a new way. The new model emphasizes agility, precision, and deep alignment with the evolving needs of oncology providers and patients, setting a new standard in cancer care. The NP and PA Marketing lead will play a critical role in this by developing and executing engagement strategies for Nurse Practitioners (NPs) and Physician Assistants (PAs), curating a strategy, content, and channels to create a connected and tailored experience. This role will ensure alignment with NP/PA needs and insights, optimizing engagement and impact for these providers. This role reports to the US Oncology Head of Marketing. - -We are an innovative global healthcare company, committed to transforming the lives of people with immune challenges, rare diseases and blood disorders, cancers, and neurological disorders. From R&D to sales, our talented teams work together, revolutionizing treatment, continually improving products, understanding unmet needs, and connecting communities. We chase the miracles of science every single day, pursuing progress to make a real impact on millions of patients around the world. - -Main Responsibilities: - -

• Design and implement an integrated NP/PA strategy & engagement plan that aligns with the broader business unit strategy and supports brand objectives. - -
  • Develop tailored messaging and engagement tactics that resonate with the unique roles of NPs and PAs in patient care. -
    • Gather and apply targeted insights specific to NPs and PAs, informing a personalized and effective engagement strategy. -
      • Lead the development, deployment, and optimization of a content strategy and channel mix that addresses NP/PA needs, including APP-facing product content. -
        • Ensure content relevance and impact by creating resources that align with both clinical and practical aspects of NP/PA roles. -
          • Serve as the primary point of contact for Oncology Clinical Educator and Nurse Educator teams to ensure synchronized execution and resource alignment. -
            • Collaborate with cross-functional teams to drive consistent, coordinated delivery across digital, field, and educational channels. -
              • Continuously monitor engagement performance, gathering insights to optimize NP/PA strategies, content, and resource allocation. -
                • Utilize performance data to refine messaging, adjust channel mix, and enhance engagement effectiveness across NP and PA audiences. - -About You - -
                  • Bachelor's degree required; advanced degree in business or life sciences preferred. -
                    • Marketing experience required. Oncology experience preferred. - -
                      • Exceptional communication and analytical skills, with a focus on high-impact execution and results. - -
                        • Proven success in customer-centric marketing strategy development and cross-functional leadership. -
                          • Ability to travel up to 33%. - - -Why Choose Us?
                            • Bring the miracles of science to life alongside a supportive, future-focused team.
                            • Discover endless opportunities to grow your talent and drive your career, whether it's through a promotion or lateral move, at home or internationally.
                            • Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
                            • Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks' gender-neutral parental leave.Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.#GD-SP ---#LI-SP - -#LI-Onsite#vhdAll compensation will be determined commensurate with demonstrated experience. Employees may be eligible to participate in Company employee benefit programs, and additional benefits information can

Keywords: [Sanofi> , Barnstable Town , Associate Director, NP and PA Marketing, Advertising , Cambridge, Massachusetts